The solidarity campaign of VERO Italian Traditional Food in support of the " The Taste of Life '' project of the Nemo Clinical Centers to support children and adults with neuromuscular diseases and their families in all aspects related to nutrition and correct diet

15 March 2021 – Spring is the way in which nature tells us “let’s have a party!”, perfumes, senses that awaken and the desire for an Easter period to be spent with family and friends. It is the moment, par excellence, to celebrate life in its delicacy and uniqueness.

VERO, the startup that promotes and sells products recognized as P.A.T. – Traditional Agri-food Products, has decided to support the “Taste of Life” project of the Nemo Clinical Center, to give a message of hope to everyone:

Life can be savored and lived with a bit of flavour, despite the difficulties it poses before us

The example it wants to spread is precisely that of the community of people with neuromuscular diseases such as ALS, SMA, and Muscular Dystrophies – over 40,000 in Italy, for which periods of social distancing are a very frequent possibility in the life path and disease.

The moment of the meal is often experienced with too much effort, due to the difficulty in taking, swallowing and often represents a risk for safety and life itself. People with neurodegenerative diseases, dysphagia or malnutrition problems must follow very strict diets with soft consistencies or in some phases of the disease be fed with PEG and for all these difficulties they lose the desire to live this moment with others.

The Clinical Center Nemo intervenes by guiding, with a team of highly specialized professionals, the patients and their families to a new approach and vision of food, meal preparation and conviviality. A path able to savor every moment of life, to regain confidence and educate to a correct diet, without ever losing the joy of discovering a new taste every day.

The aim of the project is to support the work of the team of the Nemo Clinical Centers (Milan, Rome, Genoa, Naples, Brescia and Trento) dedicated to nutritional aspects as a speech therapist, nutritionist and psychologist, giving them more time to devote to each patient, so that they can concretely improve the quality of life of over 15,000 families. 

You can contribute as well

SOSTIENI IL PROGETTO

The fundraising campaign that starts on 15th March will allow VERO ITALIAN TRADITIONAL FOOD customers to buy on the e-commerce platform https://www.veroitaliantraditionalfood.com/shop/ with the discount code “NEMO20” to have on one hand a special discount on your trolley and on the other hand to donate a percentage of one’s shopping to Fondazione Serena ONLUS, the managing body of the Nemo Clinical Centers.

In addition, in our store you will find special products such as the handmade Colomba Nemo and you will have the opportunity to add a donation at the end of the cart to give even a different flavor to the solidarity initiative.

DISCOUNT CODE NEMO20

Buy your products. By inserting the code NEMO20 you can have a discount on your purchase and you will donate a percentage of your spending to the project.

DONATION

VERO decided to support the “Taste of Life” project, you can help us too with a donation directly from our website!

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FIND OUT MORE ABOUT THE PROJECT

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VISIT THE NEMO CLINICAL CENTER WEBSITE